Pakistan's wedding industry under strain as Middle East conflict drags on
Pakistan's wedding industry — worth hundreds of millions of dollars — is feeling the pressure from rising prices, currency volatility and uncertainty linked to the war on Iran. Operators say families are cutting back on bookings and the scale of events. The government's austerity measures have added to the strain. Authorities have imposed restrictions on wedding timings, capped the number of guests at 200, and enforced one-dish policy — measures aimed at reducing energy use and curbing excess spending. Hira Mustafa reports from Rawalpindi.
Pakistan's wedding industry — worth hundreds of millions of dollars — is feeling the pressure from rising prices, currency volatility and uncertainty linked to the war on Iran. Operators say families are cutting back on bookings and the scale of events. The government's austerity measures have added to the strain. Authorities have imposed restrictions on wedding timings, capped the number of guests at 200, and enforced one-dish policy — measures aimed at reducing energy use and curbing excess spending. Hira Mustafa reports from Rawalpindi.